‘Crime Junkie’ Host Ashley Flowers Releases New ‘The Deck’ Podcast
SiriusXM chief content officer Scott Greenstein signed a partnership deal with Audiochuck last fall, which gives the satellite radio company the exclusive right to handle advertising sales for the podcast network. In an interview, Mr. Greenstein noted that a lot of media is made by and for people in cities like New York, but “Ashley has clearly found the general Indianapolis audience very well,” he said.
Ms. Flowers has “built one of the most successful podcast businesses of all time, completely independently,” Ben Cave, head of Apple Podcasts, wrote in an email.
His business is growing. Ms Flowers and Mr Mills said they were targeting TV and movies, and Mr Greenstein said he would like her to help SiriusXM create a real crime channel. And in August, Bantam will publish Mrs. Flowers’ first book, a thriller titled “All the good people here.”
The golden age of true crime?
From the moment ‘Tiger King’ captivated a nation under lockdown, the cultural impact of true crime has been hard to ignore. A “Saturday Night Live“Last spring’s skit usurped women’s obsession with gender. Over the summer, Hulu released “Only Murders in the Building,” starring Steve Martin, Martin Short, and Selena Gomez as New Yorkers trying to solve the murder of a neighbor. The show played on the culture’s obsession (fueled by social media) with amateur detective work and whodunnit podcasts. (A second season come.)
When Gabrielle Petito disappeared on a cross-country road trip last year, media coverage of her case further fueled the public’s appetite for true crime. TikTok, YouTube and Instagram lit up with amateur sleuths certain they could bring Ms Petito home or bring her fiancé Brian Laundrie to justice. The attention to the case has sparked a national conversation about “missing white woman syndrome,” which refers to the relative lack of coverage when the victims are people of color.
Now the real crime obsessives, and podcasts they listen, have turned their attention to Lauren Smith-Fields, a Connecticut college student who died late last year at age 23, and the search for answers from her family.